Effortlessly create compelling blogs and articles with Pepper's powerful platform.

The platform eliminates the guesswork in content creation and optimization by offering actionable insights for writing high-performing articles. This showcases expertise to both the audience and search engines and ensures the effectiveness of chosen keywords and their density.

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In this article, you will learn how to:

📚Get started with a Project

<aside> ❓ A project on Pepper’s platform is equivalent to a campaign. It allows you to either create your internal documents or initiate orders for Marketplace and generates categories, themes, and topics for your domain.

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You can either create a new project or choose from an existing project.

1. To create a new project, go to the Projects & Items from the Left Pane.

   

2. Next, click on New Project from the top right corner of the page.

   

3. Enter the Project Name and select a domain.

   

<aside> ❓ If you haven't set up a domain yet, please refer to the guide How to set up a domain

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💡Generate ideas to increase traffic

1. In the Idea Lab of the project, go to the Topics section. Discover new topics or import the ones you have shortlisted to the platform.

<aside> 💡 Each topic has a keyword cluster i.e. a set of primary and secondary keywords. Based on these keywords, we calculate potential traffic. Use these parameters to shortlist topics

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